At a time when talent is increasingly difficult to attract, there is no better asset for an estate agency than a good reputation. In this context, boosting your employer brand is one of the levers you can use to attract new talent. Establishing a strong employer brand has become a [...]
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How can you develop a unified brand image for your agency?
It's never easy for a real estate agency to present a strong brand, while allowing its agents to develop their image. But it's a vital challenge to get the right message across to the right person. Here's how to develop a personal branding that will enable your agency to enjoy a [...]
8 indicators to measure the success of your real estate newsletters
Sending newsletters is an excellent way of building loyalty among your prospects and partners, as well as reminding you of your former customers. But do you really know what impact this has on your business? Here are 8 indicators to help you objectively measure the success of your property newsletters. A tool and a [...]